Running a startup can be tough, it’s tough getting your concept validated but if you’ve been in the trenches it can be a long hard slog to get those first users using your app or buying your products.
We know it ourselves, for the last year we’ve been implementing various growth hacks to improve our ability to acquire customers organically. To date we’ve managed to attract over 25,000 SaaS users (which is a lot harder than consumer apps) & 1,000+ paying customers.
In this series of posts we’re going to look at our favourite growth hacks that you can test in your own business. I say test because not every growth hack works for every company – they are highly dependant on market conditions, your product & your audience.
The first post in the series is delving into the activity you an do before you launch, or as we like to call it the pre-launch phase, a very important phase in the development of your business. Success in this phase can often accelerate growth once you launch to the public.